#SMWF - Social media and digital marketing event

#SMWF, is the leading social media & digital marketing event that connects marketers, digital brand managers, agencies and social tools and platforms. The event is a showcase of best practice in social media marketing strategies. Running in London and New York, #SWMF covers many key areas of social media strategy:

Social media marketing plan, social enterprise, social crm, social shopping, social search, monitoring & measurement, B2B social media, location based marketing, social TV, social reputation, community building, crisis management, gaming & virtual currencies, mobile social media and much more.

The agenda wsill focus on how brands are using social media as a marketing tool, delivering the latest tips and techniques, innovation strategies and best practice solutions. Learn how brands are successfully monitoring and measuring their ROI and how the major social networks and social tools are positioning their offerings within the market to assist marketers to achieve desirable results

#SMWF events bring together the worldwide social media community to debate hot topics and get right into the nitty-gritty of the industry's current issues. Network at breakfast briefings and evening cocktail parties, collaborate in debate led tracks and workshops. Walk away having built valuable new connections, feeling truly inspired and equipped to implement innovative social media strategies for your brand and clients.

SMWF Blog

  • How social allowed GE Healthcare to almost double its printed media reach last year

    Will Spiers, Global PR Director of GE Healthcare, believes social media has had a huge impact on the traditional role of PR in business and has made the job of traditional PR harder than ever but with huge amounts of expertise in the market now available to work from he says there is much to […]

  • Four social media & digital marketing debates you need to be a part of at #SMWF

    It’s only 3 weeks until #SMWF 2015 will be arriving at London’s Vinopolis to provide 2 days of high level discussion, debate and networking around social media and digital marketing. Over the 8th and 9th June, #SMWF will be bringing together over 60 high level speakers, covering all the latest debates from within the industry. Throughout […]

  • Four digital marketing greats you can’t afford to miss at #SMWF

    With little less than a month until #SMWF 2015 hits London’s Vinopolis from June 8 to 9 our speaker line-up is boasting some of the best names in digital marketing and social media. More than 60 high profile speakers have now confirmed their attendance at the show, in a series of keynote and breakout sessions that […]

  • How Ford Motor Company moved from content provider to content creator

    Why Ford of Europe’s Vice President of Communications and Public Affairs Mark Truby, a former newspaper business editor, worries about whether his company’s content is worthy of reading aloud over the breakfast table and how the launch of a new car in Germany with just 300 media present became the number one trending subject on […]

  • Dogs & Democracy: The Election on Social Media

    With the final results rolling in this morning, the media is already debating the pros and cons of a very digital and modern election for the parties. Here at #SMWF we’re looking at the part which was played by social media, and the brands and platforms which got in on the act. With UK twitter […]

  • Protein World – Brand integrity genius or PR suicide?

    Another day and another social media fuelled drama to take centre stage as the office talking point. However, this time it’s not a colour changing dress which is at the centre, it’s the actions of supplier of supplements and (apparently) dream bodies – Protein World.  By now I’m sure you’re familiar with the bright yellow […]

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