#SMWF - Social media and digital marketing event

#SMWF, is the leading social media & digital marketing event that connects marketers, digital brand managers, agencies and social tools and platforms. The event is a showcase of best practice in social media marketing strategies. Running in London and New York, #SWMF covers many key areas of social media strategy:

Social media marketing plan, social enterprise, social crm, social shopping, social search, monitoring & measurement, B2B social media, location based marketing, social TV, social reputation, community building, crisis management, gaming & virtual currencies, mobile social media and much more.

The agenda wsill focus on how brands are using social media as a marketing tool, delivering the latest tips and techniques, innovation strategies and best practice solutions. Learn how brands are successfully monitoring and measuring their ROI and how the major social networks and social tools are positioning their offerings within the market to assist marketers to achieve desirable results

#SMWF events bring together the worldwide social media community to debate hot topics and get right into the nitty-gritty of the industry's current issues. Network at breakfast briefings and evening cocktail parties, collaborate in debate led tracks and workshops. Walk away having built valuable new connections, feeling truly inspired and equipped to implement innovative social media strategies for your brand and clients.


  • Why social video is more important than ever in 2015

    Video has increasingly got social over the last few months and with the news this week that Facebook may have already overtaken YouTube social video has hit centre stage. Despite only being introduced to Facebook last year socialbakers claims that social video has the biggest organic reach on Facebook at 8.7% compared to 5.8% for […]

  • SPEAKER INTERVIEW – Alper Eroglu from Unilever talks content marketing & PR

    Alper Eroglu, Global Media Director, Deodorants and Oral Care Categories, Unilever is one of our key speakers for this year’s #SMWF – taking place 8-9 June at London Vinopolis. With a responsibility for the global communications strategies for brands including Lynx, Sure and Signal Alper will be speaking in our Social Content breakout session. He […]

  • Is crowdfunding heading for a PR meltdown ?

    Crowdfunding has come to the fore in the last few months – fueled by charity campaigns like the icebucket challenge which raised millions for charity  – and, more recently, by well-wishers trying to help out those in need. The most heartwarming of these was the story of Katie Cutler and Alan Barnes. Katie set up […]

  • Getting social through wearable tech

    Social media has enabled us to share more about our lives, emotions and actions than ever before but wearable technology still has the potential to take the sharing trend through social media yet further as our technology becomes an ever more integral part of us. As we become more comfortable with wearable tech – be […]

  • Effective ideas to kick start your social media ROI tracking for 2015

    By Ana de Jesus, EMEA Marketing Manager, Shoutlet, @ana_jesus  As the year kicked in we’ve seen plenty of articles showcasing the expected trends in social media for 2015.Some may seem more groundbreaking than others, but overall they all come with one question – how will one be able to measure the resulting ROI? Measuring Social Media […]

  • #SMWF 2015 – First speakers announced

    It’s hard to think of summer when it’s cold, wet and windy but at #SMWF we are already looking ahead with the 2015 European show already booked in for 8 to 9 June and our speaker list is growing fast.

SMWF Twitter