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Advisory Board

Due to the fast moving nature of Social Media  we introduced an advisory board in 2010. It’s a network of industry experts, who have agreed to advise the Social Media World Forum Asia, giving feedback on the conference agenda, hot topics, new interactive conference formats, submitted speeches, and who will support us to always provide new and invigorated ideas.


Dr._Bernard_LeongDr. Bernard Leong, Partner, Thymos Capital

Dr Bernard Leong is currently a partner in Thymos Capital LLP, where he invests in and mentors a wide range of companies that include predominantly online social networks (iHipo, Eteract), mobile applications (AzukiSoft) and rich media content sharing (Phlook, DoQer). Bernard works with these companies to develop business models in online advertising and marketing strategies to capture niche markets and some of the companies have been mentioned in notable press like TechCrunch, Mashable, The Next Web and Wall Street Journal - Asia.



ShalabhPandeyShalabh Pandey, Digital Marketing Entrepreneur, Singapore

Shalabh Pandey is a leading Digital Marketing personality in Asia. With an experience of about a decade in the digital media industry, Shalabh has served as Asia Pacific Regional Director and as Managing Director for Global Advertising and Marketing agencies.Shalabh has developed marketing strategies for world class brands spanning across domains.Shalabh also runs a popular online blogzine on Marketing and Business at Shalabh currently consults with organisations on  Digital Marketing strategies specially focussing on Digital Engagement Marketing.




Neal Sato, CTO, Mixi

Neal Sato is the CTO of mixi, Inc, which runs the most popular SNS in Japan.  He is responsible of the entire development groups including network operations, application development, quality assurance, design and R&D.  He has over 10 years of experience in bulding large scale websites using opensource technologies.  Prior to joining mixi, Neal lead a core platform team at Yahoo! Japan, where he later joined the security group at Yahoo! Inc.




Jamshed_Wadia Jamshed Wadia, Interactive Manager - Marketing & Consumer Sales Team Asia Pacific, Intel

Jamshed Wadia has over 14 years of experience in the ‘Information Technology’ industry that span areas like Product Management, Channel & Retail Marketing, Sales Management and Digital Marketing. He holds a ‘Masters in Business Administration’ and ‘Bachelors Degree in Engineering’. He is currently a part of the Asia Pacific Interactive team at Intel Asia, with his focus areas being Social Media, SEO and Intel Inside Program. He is also a certified ‘Social Media Practitioner’ at Intel and has been working in teams that have executed several innovative digital campaigns. Prior to his current employer, Intel, he has worked for organizations like Wipro Infotech, H&R Johnson, and Tangerine. He is an avid blogger and maintains a personal blog called ‘Igniting thoughts’ and professional Blog called ‘Corridor Conversations’. He is a social media enthusiast by heart, has a love for teaching and a passion for anything digital. On a personal front Jamshed is passionate about mentoring ‘Social Enterprises’ that have the objective of making profits but as part of their business model offer a meaningful solution to a social problem.




Tania_ChewTania Chew, Consultant, Communications & Social Media Marketing

Tania is an independent consultant with 10 years’ experience in marketing and communications. Her most recent role as head of Ogilvy Public Relations 360° Digital Influence practice gave her responsibility for developing word-of-mouth programs and driving social media adoption across all Ogilvy clients, including Intel, IBM, EDB, Canon and Seiko.






Jon Russell, Journalist, blogger & digital media consultant

Jon Russell is a British journalist in Thailand with more than six years of experience from both sides of the media coin. Based in Thailand, Jon balances his work as a journalist with providing digital media consultancy and other writing/marketing services. Jon is a keen blogger with an unrelenting interest in all things digital and mobile in Thailand, Southeast Asia and Asia as a whole.



Derrick__KocDerrick Koh, ASEAN Regional Marketing Manager, Lenovo

At Lenovo, Derrick is the region's social media advocate, pioneering branding, PR, customer service and demand generation efforts via traditional and social media. Prior to his current designation, Derrick was Communications Manager ASEAN at Lenovo, with 13 years combined experience across PR, social media and marketing. In order to fathom the joys and pains of a typical online content generator, he co-authors a beer blog at


Nicholas_Aaron_KhooNicholas Aaron Khoo, Singapore Tech Blogger, Thinker and Learner

A geek, thinker, and constant learner, Nicholas is a technopreneur and digital media enthusiast who blogs with CNET Asia. Besides serving as Honorary Secretary for Singapore Computer Society’s Interactive Digital Media Chapter and Chairman of Singapore's Cybersports and Online Gaming Association which he co-founded, Nicholas is also a member of the IT Committee at the National Crime Prevention Council as well as the Internet and Media Advisory Committee for the Ministry of Information, Communications and the Arts.


Benjamin_KoeBenjamin Koe, Public Relations & Social Media Consultant


Liva Judic, Director for Research & Insights in Continental Europe, Ireland and Eurasia, Fleishman-Hillard

Liva Judic has recently joined Fleishman-Hillard as Director for Research & Insights in Continental Europe, Ireland and Eurasia.

Before assuming her current position, Ms. Judic was running her own PR consultancy, focusing on on-line and off-line brand awareness, search marketing and content curation. Among the clients that she has advised are the Women’s Forum, SFR, HEC business school and General Electric. From 2002 to 2005, she led the international PR for the office of the President of Madagascar after nine years as a financial journalist with Bloomberg and AFX-News (a former Financial Times unit now part of ThomsonReuters).

Ms. Judic is also a certified business coach. A self confessed "social media addict," she also contributed to a book on social media good, "The Dragonfly Effect: Quick, Effective, and Powerful Ways To Use Social Media to Drive Social Change," authored by Stanford University General Atlantic Marketing Professor Jennifer Aaker and Andy Smith, principal at Vonavona Ventures.
In addition to her responsibilities at Fleishman-Hillard, she is also on the advisory board of SMWF Asia and London.
Ms. Judic has dual citizenship from France and Madagascar.

Twitter @merrybubbles