Tina Di Cicco has more than 20 years of experience in marketing, branding and communications, working in senior roles across the airline, hospitality and IT industries. She began her career in advertising and PR with Grey and Hill and Knowlton, before leading marketing and PR at Lufthansa Airlines. At the height of Internet growth, Mrs Di Cicco co-founded IT and travel solutions pioneer and a major player of thedot.com era, I-Quest Corporation. She led the company’s development of Asia and Europe’s first web-based exchange for the U$250 Billion Meetings, Incentives, Conventions and Exhibitions (MICE) industry. She also led the marketing, on-line travel booking and alliances for the award-winning business travel portal, Worldroom.
Mrs. Di Cicco was head of marketing and a founding team member of Viva Macau Airlines prior to joining the InterContinental in Hong Kong as its Director of Communications.
Mrs Di Cicco currently leads Brand PR and Communications for Asia Australasia at the world's largest hotel group by number of rooms, the InterContinental Hotels Group (IHG).