Apr 08

What role does Social media play in your overall marketing strategy?

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Below Huzu asked brands and agencies from the Social Media World Forum March just gone ‘what role does Social media play in your overall marketing strategy?’

The Brands’ Perspective

The Agencies’ Perspective

Huzu is a social media technology company. Licensing its white-label social media platform to brands and agencies.  Allowing them to provide their customers with an engaging community and reducing the cost of building the technology in – house. The platform is flexible and can be customised for each brand, with functionality that includes profiles, forums, video, blogs, picture galleries, friends network, calendars, instant chat, plus Facebook share and connect, amongst others. Designed with easy-to-use administration and content management tools, Huzu also benefits from fully controllable ad space. TUI, Eircom, Racing UK and Durex have built successful communities using the Huzu social media platform.

One Response to “What role does Social media play in your overall marketing strategy?”

  1.  Matthew D. Wright Says:

    I loved what Alison Wightman at Virgin Airways said. It was a sound bite but this sound bite hit the nail on the head. The word she used was “activities”, what activities can businesses pull off to involve the user?!

    This is a great statement. Vicki Chowney at reputation online suggested, “it’s contributions” in all areas of a business that could make an impact.

    I happen to agree with both viewpoints; I happen also to believe passionately in ‘Resources’ on business websites, on social profiles, on forums, in newsletters, on the back of business cards, the side of vans, tops of invoices and anywhere you can get it.

    The more cleverer resources a business applies – the more pointing links I can get, the more rankings they’ll get, the more memorable associations the customer will get and my point being… more sales the accountant counts.

    Warm Regards,

    Matthew Wright

    http://www.socialprseo.com

    020 8769 5454

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