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Filled under: Asia, News, Social Media, Speakers | Wednesday, August 17th, 2011 |
Tags: Brandtology, Business, Erwin Seah, Facebook, London, Marketing and Advertising, PR and social media, Professional, Public relations, smwf, Social Media, Twitter
There was a time, when marketing and PR professionals could take their time, having hours until daily newspaper deadlines. Today, however, it is a completely different story and minutes can make the difference between being part of the buzz of the latest headline or being yesterday’s fish and chip paper. This development caused PR professionals to adopt a new method of communication – social media.
The power of social media has given public relations specialists and journalists a myriad of choice when deciding how to connect with their target audience. As a result they’ve been seen to be some of the first people to embrace social media and have become leaders in the field. (more…)
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