With over 10 years’ experience in online measurement, media and marketing, Jeff brings both perspective and unique insights to the world social media analysis.
As Manager of Accounts at Sysomos, a Marketwire Company, Jeff works with some of the world’s largest agencies and brands to implement successful social media monitoring initiatives and help them gather insight and intelligence from their communications efforts. Much of Jeff’s work focuses on optimization of data collection and understanding the message and metrics around content collection.
Jeff has also held positions at comScore, the word-of-mouth marketing agency Matchstick Inc., and The Media Company. You can follow Jeff on Twitter @jeffcann.
