Becky Wang has been working in data, media, and technology for the last decade+ and has worked in tech start-ups, finance, government, and the film/TV business. Currently, she lead the consumer insights and analytics practice at Saatchi and look for patterns in data to tell a story. In previous lives, she has overseen sales, channel/partner development, and US operations and digital product development for business media, film, TV, and social media.
Most recently, she was the head of sales and US general manager for a social analytics company. Prior to that, she worked as a digital marketing consultant to entertainment groups including Laura Ziskin Productions (The Amazing Spiderman), Sony Entertainment, and EIF. In addition to digital marketing, she has held management and executive positions with an organizational focus in contextual data mining, semantic analysis, and web analytics for firms such as Revere Data, CNET, Washington Mutual.
